| 8:30~9:00 |
Reception |
| 9:00~9:10 |
Greetings from the Host and Guest |
| 9:10~10:00 |
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General Manager of Asia-Pacific Region, Evernote, Troy Malone
【Cloud Upgrade】To Innovate or Iterate?
Speech abstract:
Productivity is changing. How can companies observe changing user behavior and create products that redefine productivity? Innovative companies succeed by recognizing trends and upgrading or changing their product accordingly. Customer input is key to successful product iteration, but it is not as relevant to true innovation. Evernote strives to maintain a balance between customer driven iteration and category innovation. To this end, Mr. Malone will discuss the differences between each product direction and provide examples of how Evernote strikes the balance that has made the Evernote application so successful.
Troy Malone is the General Manager of the Asia Pacific region for Evernote Corporation. He is responsible for growing the user base in nine different countries and organizing the company infrastructure in South East Asia, South Korea, Taiwan, and India. Most recently Troy served as CEO of Pelotonics, an online project management solution for businesses. Prior to Pelotonics, he invested in Blue Sky Broadcast, an online educational learning company. Prior to that, Troy was VP of Operations at Del Mar Database, a back-end database for mortgage loan processing. Troy was the founder of Titan Investment Partners, a venture capital fund focused on Internet technologies.
- 【 Cloud Upgrade 】To Innovate or Iterate?
General Manager of Asia-Pacific Region, Evernote, Troy Malone
(Simultaneous translation is provided into Chinese)
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| 10:00~10:10 |
Break |
| 10:10~11:00 |
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General Manager, Personal Banking, Headquarter of China Zheshang Bank /Chairman of UXPA CHINA, Tao, Hong
【 Financial Service 】The Impact of Innovation in User Experience for the Internet Financial Service
Speech abstract:
Troy Malone is the General Manager of the Asia Pacific region for Evernote Corporation. He is responsible for growing the user base in nine different countries and organizing the company infrastructure in South East Asia, South Korea, Taiwan, and India. Most recently Troy served as CEO of Pelotonics, an online project management solution for businesses. Prior to Pelotonics, he invested in Blue Sky Broadcast, an online educational learning company. Prior to that, Troy was VP of Operations at Del Mar Database, a back-end database for mortgage loan processing. Troy was the founder of Titan Investment Partners, a venture capital fund focused on Internet technologies.
Dr. Rong TAO is the chairman and a board member of UXPA China. He received his Ph.D. degree from Department of Psychology and Behavioral Science, Zhejiang University. He’s also a board member of Chinese Ergonomics Society from 2008, chairman of User Friendly 2014 conference and the associate program chair of APCHI 2012 conference. He’s the committee member of the award of China Designer Top Ten Youth Elite 2012. He had worked for Nokia, Intel, Samsung, Alibaba and China Ping An Group as an UX evangelist as well as managing director. He currently works for China Zheshang Bank as general manager of personal banking business. He has provided UX research, design and management consultant services for these above MNCs including but not limited in financial service design, e-commerce, IT services, consumer electronics, and so on. His research interesting focused on lifestyles, user needs analysis, product’s features exploring and HCI research/design and management. He holds more than seven UI patents of US, Europe and China. Most of these research/design results have been successfully applied to a number of important products. At the same time, as the chairman of UXPA China, he insists the idea that creating business value by upgrading UX. Closed work with his colleagues in the board, Dr. TAO has succeeded in hosting 11th User Friendly conference, New Era of the eXperience Economy. At the very beginning of the second decade for UX industry in China, we do hope to drive industry development by championing the amazing business value from UX.
- 【 Financial Service 】The Impact of Innovation in User Experience for the Internet Financial Service
General Manager, Personal Banking, Headquarter of China Zheshang Bank /Chairman of UXPA CHINA, Tao, Hong
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| 11:00~11:10 |
Break |
| 11:10~12:00 |
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CEO, Attention Group, Henrik Jeppesen
Innovative Design
Speech abstract:
“Innovative Design”, showcases on how innovation can be created though the combination of insights –through user journey – by skilled designers, engineers and other experts.
Showing great examples on How big data can give access to new business opportunities by better insight and easy access to information in everyday life.
With more than 25 years of experience as head of design and development projects, Henrik adds an impressive insight and empirical basis to projects. Henrik pioneered the process of engaging engineers in design projects in 1990 and is the perfect example of a hands-on designer with massive theoretical knowledge: Lecturing at university one day and designing the next. Among his many honorary offices can be mentioned expert lay judge in design and architecture disputes at Østre Landsret. (The Danish High Court).
- Innovative Design
CEO, Attention Group, Henrik Jeppesen
(Simultaneous translation is provided into Chinese)
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| 12:00~13:30 |
Break |
| Time |
Lecture I ICT Industry Innovation |
Lecture II Cross-industry Innovation |
| 13:30~14:00 |
Reception |
| 14:00~14:40 |
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Creative Director, Pegatron Corporation, Wilhelm Chiang
Engaging Situational Facts in Product Development Process for Better Outcomes
Speech abstract:
Pegatron Design practices its design thinking in product development. The speaker will share current development of a series of Smart hardware with the audience.
Mr. Jiang is now Creative Director of Pegatron Corporation, which services giant international electronic companies such as Intel, Lenovo, Cisco, and Hewlett-Packard, providing conceptual design, product development, consulting and other professional services.
His designs, including Acer Notebook, cycling coat, and car information system, won German iF Design in product and communication categories. He has more than 10-year extensive experience in the product design field.
- Engaging Situational Facts in Product Development Process for Better Outcomes
Creative Director, Pegatron Corporation, Wilhelm Chiang
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Senior Manager Joe Hsia
Yahoo User-Centered Design (UCD) Team
Speech Abstract：
Joe Hsia has more than 10-year working experience in the design industry. He was working in the US companies; AT &T Interactive, Electronic Arts, and American Honda and was in charge interactive and user experience design. In 2012, he joined Yahoo APAC design team. In 2013, he established Mobile APP design team and adpoted design and lean startup thinking for product development process. And their efforts made Yahoo Super Mall APP was listed in the Top 30 of Google Play Store in 2014.
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Staff Designer Kaba Su
Yahoo User-Centered Design (UCD) Team
Speech Abstract：
Kaba Su is working in UX design field for many years. He hopes to create products with functional, emotional and meaningful user experience to improve human life. He believes that only understanding limitations and needs leads a design process to a break point of innovation, and takes into account the company’s business, development and requirement. He leads the design of Yahoo Kimo’s media products and their products, including News APP, Stock APP and many web design projects, has won many international awards.
- Experiment & Empathy: The Core of Innovation
YAHOO User-Centered Design (UCD) Team
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| 14:40~15:20 |
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CIO & VP, Gigabyte Technology, Nill Bai
Change Creates Need, Leaving Aside the Technical Talk
Speech abstract:
What does IT NEXT change? There are no experts in cloud, big data and IOT’s world, only has creativity, service mode and creation of user need. Regardless technology, who can integrated applications and creates user needs has a chance to win. We will think and discuss the changes in cloud, big data and IOT’s world from the POC, POS, and POB’s prospective.
Present Position：
- Gigabyte Technology, CIO & VP
- Gigabyte Personal Information Privacy Committee, Convener
- Taiwan Cloud Application Services Alliance, VP
- Corporate Green Competitiveness Alliance, President
Experience：
- Gigabyte, Communication & Network Solution Business Group, Logistics, VP
- Consultant for listed companies including AmTran, AOpen, Tatung, Lealea, Li Peng, and Les enphants.
- Taiwan Textile Research Institute, Co-designer & Global Logistics, Technical Expert
- Hwa Hsia University of Technology, Consultant Director
- A-Trend, Logistics, Assistant General Manager
- Mag Technology, Director, Manager, Senior Manager, Acting Factory Director
- Change Creates Need, Leaving Aside the Technical Talk
CIO & VP, Gigabyte Technology, Nill Bai
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Vice Superintendent, National Taiwan University Hospital, Ming Tsan Lin
Beyond the Time and Space, a Great Leap for Medical Industry!
PRESENT POSITION：
- 2011‐Now V ice‐Superintendent, National Taiwan University Hospital
- 2014.8‐Now Professor, Department of Medical Education and Bioethics, Graduate Institute of Medical Education and Bioethics, National Taiwan University College of Medicine
RESIDENCY & EXPERIENCE：
- 2007‐2009 Chairman of Medical Affairs Office, National Taiwan University Hospital
- 2005‐2011 Chief of General Surgery, National Taiwan University Hospital
- 2007‐2014.7 Professor of Primary Care Medicine, National Taiwan University College of Medicine
- Beyond the Time and Space, a Great Leap for Medical Industry!
Vice Superintendent, National Taiwan University Hospital, Ming Tsan Lin
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| 15:20~15:40 |
Break |
| 15:40~16:20 |
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Marketing & Strategy Manager, Acer, Carmen Chiang
Speech abstract:
10+ years digital and traditional brand development, creative solution for interactive engagement across mobile, web, and gaming platforms. Experienced in brand marketing advertising and campaign strategy, UI/UX problem solving, social media engagement, cross-platform product development with industry-recognized companies throughout North America and Asia such as Chanel, Nokia, Motorola, Ice.com, Diamond.com, David’s Bridal, Warner Bros Game, Disney interactive, Acer BYOC Cloud Technology.
- Mobile Design Moves
Marketing & Strategy Manager, Acer, Carmen Chiang
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Lion Travel General Manager Albert Pei
The Smart Travel Trend under the Development of Cloud Application
Present Position
- Lion Travel, General Manager
- Lion Technology, President
In 1990, Mr. Pei joined Lion Travel and has served as the General Manager ever since. His experience during this time were as follows:
- He insisted to develop information system to be a core competitiveness of the corporation as a long-term strategy. He also established differentiated enterprise management system and competitive service process so that Lion Travel could become the leading brand in the tourism industry and a leaning object for competitors.
- He served as the president of Lion Technology and led the team to establish tourism information ERP system. The development project is favored by many large travel agencies in China, therefore, continues to obtain full-service business opportunities.
- In 1990, experienced the first revolution of the tourism industry; Lion Travel imported MIS system.
- In 1999, experienced the second revolution of the tourism industry; Lion Travel invested in e-commerce operation.
- In 2010, Lion Group established Lion Technology. Mr. Pei served as the president.
- Commerce Development Research Institute, Corporate Lecturer
- The Smart Travel Trend under the Development of Cloud Application
Lion Travel General Manager Albert Pei
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| 16:20~17:00 |
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Chief Director, BenQ/ Qisda Lifestyle Design Center Will Wu
Divergent Perspectives Seeking Common Ground, Experiencing the Creation Process
Speech Abstract：
First of all, imagine the problem that consumers may encounter. The opportunity to create a project appears by approaching their thoughts …...
In the brainstorming process, analyze current competitions in the market and look for diversification and seek a solution from different direction of thinking ……
In the execution process, different divisions communicate among others with different professional positions, but coordinate enforceable agreement ……
What a development team will encounter when implement the “user experience” in a normal project? ......
Educational Background：
- Royal College of Art, Design Engineering, Post experience program
- National Taiwan University of Science and Technology, Master of Industrial Design Engineering
- National Cheng Kung University, Bachelor of Industrial Design
Present Positions：
- BenQ/ Qisda Lifestyle Design Center Chief Director
- Taiwan Design Center, Director
Other Experiences：
- Won several international design professional awards, including IDEA, CIDA , iF, G-Mark Japan, and Red Dot
- 2014 Meta Industries Research & Development Centre, Interdisciplinary planning committee
- 2013 Invited by ITRI for lecturing and sharing real projects in innovation design
- 2007 YODEX, Judge
- 2007 Invited by China for lecturing and sharing real projects in beautiful business design
Divergent Perspectives Seeking Common Ground, Experiencing the Creation Process
Chief Director, BenQ/ Qisda Lifestyle Design Center Will Wu |
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AppWorks Ventures, Partner, Dr. Zhan,Yi Jia
IoT, Maker, and the New Economy
Speech abstract:
An observation of Taiwan’s Hackerspace and industry ecosystem, to look for opportunities and challenges for mobile network, cloud technology and IoT industries. And from the “0-marginal cost” point of view, to talk about how IoT and Maker will affect the human society and cause impacts for future life and industry style.
Personal experience:
Dr. Zhan,Yi Jian is in entrepreneurship, innovation, venture capital fields for many years. In 2010, he and Mr. Jamie established AppWorks Ventures and have assisted 200 startups ever since. The company became the Asia’s biggest “venture accelerator,” and manage NT $ 1.82 billion venture capital fund. It is one of minority ventures that is focused on e-commerce, Internet and mobile network for early-stage investments.
Dr. Zhan,Yi Jian has interdisciplinary backgrounds and venture capital experiences. He worked in ChengXin Real Estate, Industrial Bank of Taiwan, and Harbinger Venture Capital. In 2007, he joined the field of precision instruments, frequently led technology startup teams for product development, business management and recruitment. And ever since he co-founded AppWorks in 2010, he mainly consolidates and counsels O2O and IoT startups.
Dr. Zhan has BAs of National Taiwan University, Department of Electronic Engineering and Physics and MA of National Chengchi University, Graduate Institute of Technology, Innovation & Intellectual Property Management. He expects to change the industry structure and personnel education in Taiwan. He claims to be a pragmatic idealist, loves triathlon, reading and speculation.
Core expertise:
Startup manpower planning and fund-raising / Technology industry research and business model analysis
Startup incubation and investment management / Industrial Development Forecast and technology policy planning
IoT, Maker, and the New Economy
AppWorks Ventures, Partner, Dr. Zhan,Yi Jia
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